LinkedIn online networking is a hugely successful network of business professionals used by over 41 million business people from 170 industries in over 200 countries around the world. Its mission is to ‘connect the world’s professionals to accelerate their success.’
It gives you the opportunity to create your own on-line profile, build up your own network of contacts, be introduced to other members, join and create relevant groups and take part in discussions. In this way you can start to meet others who you may want to connect and do business with.
There is an ethos of building trust with members of the network and there is a facility for those you know to recommend and provide you with on-line testimonials that will appear on your profile. As with any networking the key to getting the most out being a member is to take time with building up relationships, helping others and the more you put in the more you will get out.
LinkedIn networking is free to join although you can upgrade your membership to include the facility to directly contact and search the profiles of members of the whole network.
There is an online learning centre on the site where you can learn get the most from Linkedin whether you are a new user or an established entrepreneur wanting to develop your business further.